Meet the Family
Hi, we’re Jesse and Rachel, husband and wife yoga teachers and
founders of KOOSHOO. Lovely to meet you.
Our immediate family may be small - the two of us plus Jack in Sales, Claire in Marketing, Cami on Social Media and Gen in PR - but our extended family is made up of talented individuals around the world.
We are dedicated to finding and working alongside ethical and sustainable companies in the fashion industry. This has led us to work with family businesses in LA and India that weave, dye,
Then there are the friends, new and old, with all their support and encouragement that make KOOSHOO what it is. This, of course, includes you. Thank you!
In Hawaiian there is a word for family called ohana. With 'ohana' it’s understood that family is there to help uplift each other so there is never anyone left behind. This is how we view KOOSHOO - as our Ohana - and for this reason we're proud to use Fair Trade certified garment facilities and organic cotton crops, ensuring workers throughout our supply chain are treated like family.
What does kooshoo mean?
Rachel has since moved to Canada though Norfolk lsland remains a constant in our hearts (see the family home built by Rachel and Leiloni's father on Norfolk). Back on Norfolk kooshoo is used in many different woys though perhaps the most common is as part of a greeting:
Wut a way you? (Hi, how are you?)
Kooshoo, you? (feeling good, yourself?)
As for using the word kooshoo, next time someone asks how you're doing, try answering with 'kooshoo', and if you‘re not already feeling kooshoo, you will find after saying it enough times you will start to feel its positive effects! If anything like us, you may just find yourself with a new favorite word.
The KOOSHOO Way of Business
think good, feel good, create good, share the goodness
organic & natural
Kooshoo (feeling good) is sourcing the finest GOTS certified organic cottons in the world. No synthetics, no pesticide-heavy cottons, only the best natural materials. It's caring for your skin, the families and communities growing crops, and our planet.
Kooshoo is supporting fair wage jobs. We design and sample in Canada, then make and distribute our products with fair trade partners. Best of both worlds: sustainable jobs being created and quality-first products for you, our end customer.
Kooshoo is working with environmentally conscious suppliers, including a solar powered dye house in Los Angeles, GOTS organic certified dye house in India, GOTS certified organic cotton growers and FSC & NAPM approved packaging printers.
Kooshoo is partnering with companies like our Fair Trade certified social-good garment manufacturer - a facility owned and operated by nuns. This partner uses company profits to fund a cancer treatment center for those without access to care.
Kooshoo is believing in artisans and supporting rare techniques like hand dyeing, vegetable dyeing and block printing. These incredible textile artists bring your 100% unique KOOSHOO products to life through color and pattern.
giving to charity
Kooshoo is donating product and profit to charity because we believe in business as a vehicle to uplift. Almost every day we send out product to support charities in meeting their funding and giving goals. Thank you for being a part of this positive change!
– live your dreams –
“Be the change you wish to see in the world.”
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